Samsung is getting serious about TV picture accuracy, and I’m here for it

I recently returned from a visit to Samsung in Germany where I was treated to early demos of some TVs from the company’s new range for 2023 (check out my hands-on S95C QD-OLED) – and what caught my eye the most is how seriously the company seems to be taking the accuracy of the photos now.

I’m sure you don’t need me to tell you that Samsung has been making great TVs for a long time, but I think it’s fair to say that the company has often been more interested in spectacle than subtlety. It prides itself on producing the brightest, most powerful and vibrant TVs, and there’s no denying most of them are great to look at, but there’s also the sense that many models have been a bit more colorful than is strictly correct.

Leave a Comment